I just noticed that Adsense is starting to experiment italics titles for the ads:
Other discussions at WebmasterWorld and at DP.
What’s your take ?
i think italics add a nice touch to the ads, but they ruin websites apearance
It’s not that aweful, but it certainly is annoying.
I think it’s quite nice. Italics titles ad a little “click-here” touch to ads :D
I think they should let the publisher choose if he wants italic or not
I noticed this also on my website…. sandossu is right, the publisher should choose this, pretty annoying if they don’t fit to your design.
I have also noticed it on my site. Actually I don’t like this. I like to be sure of the way the ads look on my site. And when I find such ads it seems strange…It would be interesting to know actually which is the added value of this. Italic ads perform better or worse?
I can’t know, because I don’t have any control over them. Neither does any one of us.
One thing I could say, that I observed the italic ads the very moment I opened the site, so you could say that they grab the attention of the visitor, which is a good thing after all…
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